| DataBanque is the premier
provider of sales lead management services to building products manufacturers,
distributors and contractors. Its innovative, turnkey approach to
integrating customer data helps assure DataBanque clients they can
more effectively target their marketing efforts, enhance customer
relationships and build loyalty throughout their distribution network.
The company helps influence the ultimate point of sale, build advocacy
at all levels within the distribution channel, identify contractors
or other resources who are most loyal and present the highest potential,
leverage sales channel intelligence to drive higher sales growth,
identify opportunities for additional sales, drive qualified homeowner
leads to build contractor loyalty, and implement growth strategies
based on sound analysis.
DataBanque’s team of marketing, project management and database
specialists has brought a unique mix of services to manufacturers,
distributors and contractors. The company also offers an impressive
staff of client project management, customer service, database management,
data entry, fulfillment, and administrative personnel.
DataBanque is the only provider manufacturers, distributors and
contractors need to capture, manage, segment and mine indirect channel
data to provide real insights that support strategic marketing decision-making
and generate a return on marketing investment.
DataBanque is a member of the Direct Marketing Association, and
DMA’s Teleservices Council, the Pittsburgh Technology Council,
the National Association of Home Builders and the NAHB Builders
Association of Metropolitan Pittsburgh, and the Data Warehousing
Institute. |