Marketing Data Management  
 
 
     
     
    DataBanque is the premier provider of sales lead management services to building products manufacturers, distributors and contractors. Its innovative, turnkey approach to integrating customer data helps assure DataBanque clients they can more effectively target their marketing efforts, enhance customer relationships and build loyalty throughout their distribution network.

The company helps influence the ultimate point of sale, build advocacy at all levels within the distribution channel, identify contractors or other resources who are most loyal and present the highest potential, leverage sales channel intelligence to drive higher sales growth, identify opportunities for additional sales, drive qualified homeowner leads to build contractor loyalty, and implement growth strategies based on sound analysis.

DataBanque’s team of marketing, project management and database specialists has brought a unique mix of services to manufacturers, distributors and contractors. The company also offers an impressive staff of client project management, customer service, database management, data entry, fulfillment, and administrative personnel.

DataBanque is the only provider manufacturers, distributors and contractors need to capture, manage, segment and mine indirect channel data to provide real insights that support strategic marketing decision-making and generate a return on marketing investment.

DataBanque is a member of the Direct Marketing Association, and DMA’s Teleservices Council, the Pittsburgh Technology Council, the National Association of Home Builders and the NAHB Builders Association of Metropolitan Pittsburgh, and the Data Warehousing Institute.